At work, at home, and everywhere in between, we need to persuade others. Arlene dickinson on her new book all in cbc news cbc. Arlene dickinsons art of persuasion huffpost canada. Popular videos arlene dickinson arlene dickinson topic. At thirty, arlene dickinson found herself stranded. To book marketing speaker arlene dickinson call executive speakers bureau at 8007549404. Arlene dickinsons new book tackles the difficult art of reinvention. Persuasion a new approach to changing minds by arlene dickinson on sale. Recently divorced, she had only a high school diploma, no savings and. Every one of us will feel stuck at some point in our lives. Arlene dickinson marketing speaker executive speakers.
She is marketing a 2010 sonoma county red wine, persuasion. But, dickinson describes how becoming a good persuader is relevant to everyone. The sun has free dominion over the clear october sky, casting an intense radiance over the city and drenching arlene dickinsons downtown loft in a warm glow. Principled persuasion in this part of the book, arlene discusses the principles needed to partake in persuading, such as. Using tips from the marketing trade and a powerful personal narrative, dickinson teaches you how to listen, how to sell ideas, how to deal with skeptics, how to turn. On top of being the ceo of venture, arlene has also released her first book titled persuasion. Together, we offer investee companies a knowledge base and expertise in the food and beverage and health and wellness sectors that is unparalleled in the canadian venture capital industry.
In october 2016, dickinson was appointed to the board of directors of one of canadas largest licensed medical marijuana producers, aphria. It details this journey to the pinnacle of business and life. At work, at home, and everywhere in between, we need to persuade others every day. Blending her own frank and highly entertaining stories with compelling social science, dickinson explains how to master the art of persuasion, without an m. When the chance to read her how to book, persuasion, came up, i grabbed it. Free shipping and pickup in store on eligible orders. She is the author of two books, the number one bestselling book, persuasion and her most recent bestselling release, all in. To be a successful entrepreneur, you dont just need to know how to run a business. Arlene dickinson born october 8, 1956 is a canadian businesswoman, investor, author, and television personality. She shows you how to get what you want in business most importantly, how to see the potential in yourself.
At thirtyone, arlene dickinson was going nowhere, fast. For her contributions, dickinson was rewarded with lifetime achievement award, pinnacle award for entrepreneurial excellence, as well as received an honorary degree from northern alberta institute of technology and mount. She is the author of two books, the number one bestselling book, persuasion and. A selfmade woman, arlene immigrated from south africa to canada at a young age, and is now a mother of four and grandmother of five all while managing her businesses and other various interests. Arlene dickinson is one of the most renowned independent entrepreneurs in canada. Recently divorced, she had only a high school diploma, no savings and no clue how she was going to fe. She has since published a second book titled all in. Shop amongst our popular books, including 6, reinvention, persuasion and more from arlene dickinson. The first big difference between the 2 is obviously the personalities. Arlene dickinson on family, career and business success. She published her first book, persuasion, in 2011 in hardcover as an autobiography. Dickinson is the owner and ceo of venture communications, a company she grew from a small, local firm to one of the largest independent agencies in canada, and the founder of district ventures, canadas top accelerator for. Going inside the marketers mind arlene dickinson credits her success to understanding the power of principled persuasion, and explains her journey in her first book.
A new approach to changing minds, chronicled her rise from 31yearold unemployed, divorced motheroffour to ceo of one of canadas. And it shows how persuasion has been an important part of that journey. Arlene dickinson wikimili, the best wikipedia reader. Although i unfortunately missed the book signing event, i did rush out to buy a copy and devoured each page. Arlene dickinson speaking bio and videos the lavin. I knew that there would be valuable tips in her book for sure. Live with revive at the arlene dickinson persuasion book. Arlene dickinson managing general partner district. Since then, i have been reading the book of another dragon arlene dickinson. Power of persuasion the inspirational life story of. She is the general partner of district ventures capital and ceo of venture communications and is represented by cbc television as a selfmade multimillionaire. A new approach to changing minds, chronicled her rise from 31yearold unemployed, divorced motheroffour to ceo of one of canadas largest.
Live with revive was on location for the official persuasion book and product launch party held at andrew richards designs. A new approach to changing minds by arlene dickinson. The art of persuasion, as she explains with wit and unusual candour in this, her first book. She sits relaxed at her kitchen table, wearing a simple ensemble of casual sweats, calmly discussing the art of influence, the topic of her first book aptly titled persuasion. Recently divorced, she had a high school diploma, no savings and. Power of persuasion the inspirational life story of arlene dickinson by angus gillespie when given the unique opportunity to peek behind the scenes and catch a glimpse of a successful entrepreneur and their personal origins, it can be both fascinating and inspiring for. Persuasion is a rich tome of wisdom on how to succeed in life and business by becoming a good per suader. A followup to her first book persuasion, which told her personal story, all in explores what it takes to overcome the selfdoubts and rejections.
Dickinson is the owner and ceo of venture communications, a company she grew from a s. A new approach to changing minds, chronicled her rise from 31yearold unemployed. In 2011, arlene dickinson released persuasion, her first book, which spent several weeks on the list of bestsellers. Venture now has offices in calgary, edmonton, toronto, and ottawa. Arlene found success, balancing her business life and her life as a mom. Tricks and traps in this part arlene dickinson first introduces the topic and how to start approaching in persuading of not to do and what not to fall for in the marketing industry. The evening truly was a spectacular event with the bar flowing and. Persuasion book calgary public library bibliocommons. Arlene dickinsons new book tackles the difficult art of. Her success lies in her creative and strategic approach. In 2011, dickinson published her first book, persuasion, in hardcover as an autobiography. She turned a small, calgarybased agency into a powerhouse marketing firm as president and ceo of venture communications.
She is also the author of two books which are both bestsellers. Dickinsons first bestselling book, 2011s persuasion. At times dark, at times bleak, arlenes story is always the story of victory over limitations. Dickinson is the owner and ceo of venture communications, a company she grew from a small, local firm to one of the largest independent agencies in canada, and has recently launched arlene dickinson enterprises, a company dedicated to. Arlene transformed the company from a local operation into one of canadas largest independent marketing firms.
On the bestseller list for many weeks, the book is now available also in paperback and electronic formats. Arlene dickinson is one of canadas most legendary business icons. At thirtyone, arlene dickinson found herself stranded. In 2011, dickinson published her first book, persuasion, which was a best seller for several weeks.
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